Friday, September 17, 2010

Drop Offs

I've been on the fence for years about whether headshot drop-offs are for me.

I'm not a big fan of the drop-off services in which your headshot/resume is grouped with those of a bunch of other actors and dropped off to a plethora of theatrical and commercial casting offices. You can definitely get lost in the shuffle and the only real purpose of these companies is to drop off to as many casting offices as possible while charging you fairly high prices for the service, in my opinion.

I've always thought that quality over quantity is the biggest bang for my buck.

I recently re-visited my target list of episodic and feature film casting directors. And, in coming up with year-end goals with my career coach, Dallas Travers, I made a goal to book 3 co-star roles by 12/31/2010. So, we looked at all the ways I could be marketing to CDs and I decided to add drop-offs to CDs back on my marketing list BUT only drop-offs to those offices I could walk into so they would get to know me. And, my only costs are the reproduction and gas costs.

It's helping me in many ways: I know where the casting offices are, I get out of the house, I am doing something productive for my career and I'm making myself known to the casting offices I want to work with.

Again, quality over quantity.

Meetings. Offers.

I have a mantra that I keep on my desk that says:

Replace auditions with meetings and offers.

The subtext behind this for me is to shift energy away from self-submitting myself and into developing relationships with producers and directors.

I embarked on a project in May to reach out to more indie film directors so they knew I was here and ready to help them with their projects. I email them to arrange 10 minute conversations with them - I get a better than 1-in-3 response that they are interested in speaking with me. Sometimes the conversations last 10 minutes, most of the time, they last longer.

I am a strong believer in there is more than enough work for any actor who wants to work and has a sound work ethic. I also believe that the Universe has a plan for all of us and that an acting gig might not come when we want it, but it will come.

I was contacted last week by a dear friend who wanted to cast me in a web series. I'm excited about it. I play a character called Miriam in "The Unemployment of Danny London". Details can be found here.

So what is the number 1 thing you can do? It is easy - Show Up. But really show up so that energy is flowing throughout your entire being. Be your best at a networking function, meeting, CD workshop, class, audition, working on your craft, working on your actor business, etc.

I find that setting an intention helps. How about this one, borrowed from Don Miguel Ruiz' "The Four Agreements":